Mark Ghuneim is the Founder/CEO of digital marketing agency and technology incubator Wiredset and social media tracking service Trendrr.
It’s the time of year when people from many parts of the earth take time off to eat, drink and be merry, or something like it. But just how excited is the social media universe about the [...]

Shimon Sandler is a search marketing professional. He authors a blog at Shimonsandler.com
In this bad economy when many advertisers are slashing their online ad budgets, it behooves us all to review optimization tactics to ensure we make the most of dollars allocated to Search. What do you do when you are handed an AdWords account [...]

Facebook has just named the five winners of $225,000 cash grants from the second round of its fbFund, a joint venture between Facebook, Accel, and Founders Fund meant to cultivate and reward excellent applications on Facebook Platform. The winners: GroupCard, Kontagent, MouseHunt, Weddingbook, and Wildfire.
 
GroupCard - GroupCard allows users to create online cards that [...]

The explosion of Flash content like widgets has created several complex problems, like how to index it in search engines, how to make it work on mobile, and how to track it. The latter is being addressed today at Adobe Max, where Google is announcing Analytics Tracking for Flash, which will let publishers track [...]

NewsFactor - Microsoft says it has realized several key metrics it set for the Live Search cashback program it launched in May. The program was designed to help merchants maximize their advertising investments and drive more sales by providing consumers with a cash incentive to buy online.

yahooBuzzArticleHeadline = “Microsoft Says Live Search Cashback Met Goals [...]

A concept in video advertising has been bubbling up amongst the professionals I’ve been listening to over the last six months, one that makes a lot of sense and is already in use by several successful podcasters, but one that is rarely described explicitly and definitely lacks a cute buzzword-y name, at least as far [...]

Next to chanting ‘developers, developers, developers’ once again at a Sydney developer conference, Microsoft CEO Steve Ballmer has stated that he thought the idea of using open source application framework WebKit as the rendering engine for Internet Explorer (and its mobile counterpart) was “interesting” and that the company “may look at that.”
According to Techworld, Ballmer [...]

Filed under: Developer, Web services, web 2.0

Web analytics is an increasingly important metric for web publishers. It used to just be about tracking how many visitors you get and how many pages they view. Technology has improved so that you can now track site entry points, popular keywords, specific post metrics, out-bound clicks, nationality of [...]

Former AOL executive vice president of consumer and publisher services Jim Bankoff has secured a “mid-seven-figure sum” of venture capital for SB Nation, a startup network of sports blogs. We already mentioned this briefly in an earlier post on competitor Bleacher Report raising $3.5 million, but it’s worth taking a closer look.
The round of funding [...]

Over the past year video games have begun invading every computing platform, from social networks to mobile devices. They’ve also been picked up in the portfolios of a number of firms.
London based Playfish has just raised a $17 million series B round led by Accel Partners and Index Ventures. Kevin Comolli, from Accel Partners and [...]