OfficeMax had a hit with ElfYourself, the dancing elves winter promotion, but a lesser known viral campaign of years gone by is equally novel: My Holiday Sweater lets you create your own holiday sweater and email it to your friends, personalized with your photo (or theirs).
For more fun holiday virals, check out 5 Original and [...]

Mark Ghuneim is the Founder/CEO of digital marketing agency and technology incubator Wiredset and social media tracking service Trendrr.
It’s the time of year when people from many parts of the earth take time off to eat, drink and be merry, or something like it. But just how excited is the social media universe about the [...]

Dan Schawbel is the author of Me 2.0: Build a Powerful Brand to Achieve Career Success, and owner of the award winning Personal Branding Blog.
Brand monitoring has become an essential task for any individual or corporation. Years ago, when people talked about our brands, it was behind our backs and we almost never found out [...]

There are now thousands and thousands of applications for the iPhone and iPod Touch, and sorting through all of them can be an absolute nightmare.
Did you know about all of the wonderful free music out there that’s just waiting for you? Ever wondered what the top pop song currently is in Turkey? Now [...]

Hamburg, Germany based XING, a global professional social network that’s strong in Europe, has acquired New York based socialmedian for an undisclosed amount approximately $7.5 million in total, a mix of $4 million in cash up front and an earn-out valued at between €0.5-2.5 million payable over three years. Socialmedian’s founding CEO Jason Goldberg is [...]

Video search on YouTube accounts for a quarter of all Google search queries in the U.S., according to the latest search engine numbers from comScore. Its monthly qSearch report, which was released on Thursday night, breaks out the number of searches conducted on YouTube. If it were a standalone site, YouTube would be [...]

In the wake of YouTube fully embracing HD video, online video aggregator WorldTV hopes to take advantage by turning all embedded video into a linear, TV-like experience. Unlike US-based Magnify, which focuses on the PC, WorldTV’s end-game is to funnel all this web video towards the next generation of Browser-enabled, WiFI-capable TV sets. To that [...]

It seems that everywhere I look, there’s someone telling us why corporate blogs are not only a waste of time if you’re looking for something to read, but they offer no value and should be taken down as soon as possible.
The detractors claim corporate blogs lack transparency, fail to adapt to the changing times, [...]

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Joost’s two year old online video service was a pretty darned smart idea when it first launched.
Instead of streaming video through the Joost website, users would download a Mozilla-based client and watch it there instead. The user experience could be more tightly controlled. And more importantly, the Joost client had built in person-to-person file [...]